Hey, thanks for swingin’ by!

Right now I have nothing on this page. For 2022, I am focusing on iterative improvements instead of delayed perfection.

I do a lot of things, some of them well - I hope to share them here.

LinkedIn.

 

STARTUP:

  • VP Marketing Science and Product Marketing → LiftLab, New York City, 2022-Present

PLATFORM:

  • Marketing Science Group Lead (Retail, restaurants, travel, energy)→ Snapchat, New York City, 2020–2022

  • Marketing Science Manager (CPG global) → Facebook, New York City, 2017–2018

  • Brand Insights & Measurement Lead (Reach-based measurement)→ Google, New York City, 2016–2017

  • Analytics Lead (Food, beverage, restaurants)→ Google, New York City, 2013–2016

AGENCY:

  • Digital Analytics Supervisor (General Mills)→ ZenithOptimedia, New York City, 2012–2013

  • Search Manager of Analytics (Dell) → MediaCom, New York City, 2010-2012

  • Activation Jr Print Associate (Bristol Myers Squibb)→ MediaVest, New York City, 2009-2010

CLIENT:

  • Social Media Manager (Virgin Mobile)→ Virgin Mobile, New Jersey, 2008–2009

FOUNDING:

  • WhimWe (Formally Crabbr) New Jersey 2022-Present

  • Crabbr Inc., New York 2018-Present

  • LorenziniAdTech LLC, New York 2018-Present

  • Advertising Marketing Analysts, New York City, 2015-Present

MEMBERSHIPS:

  • Social Council Member, Advertising Research Foundation (ARF), 2020-Present

Here is an embedding test for one of the communities I work on. If you are interested in creating your own, message me, I would LOVE to help you!